Thesis Open Access
Samrawit Tesfagiyorgis
{ "DOI": "10.20372/nadre:1845", "author": [ { "family": "Samrawit Tesfagiyorgis" } ], "issued": { "date-parts": [ [ 2018, 6, 1 ] ] }, "abstract": "<p>The objectives of the present study were to understand the influence of sales skills dimensions<br>\nwhich are: interpersonal skills, salesmanship skills, technical skills and marketing skills on sales<br>\nperformances of salespeople, in the case of Habesha Real Estate. This is an empirical study with<br>\nquantitative research design and particularly, utilizing correlation research methodology. Data<br>\nhas been collected using self-report questionnaire and all sales agents within the organization<br>\nwere included as respondents (n = 62, 95% response rate). The data has been analyzed using<br>\nSPSS software employing the descriptive statistics, Pearson’s correlation and hierarchical<br>\nregression statistical techniques.</p>", "title": "The Effect of Sales Skills on Sales Performance: The Case of Habesha Construction Materials and Development (HCMD)", "type": "thesis", "id": "1845" }
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