Thesis Open Access
Solomon Yeshitila
<?xml version='1.0' encoding='utf-8'?> <resource xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://datacite.org/schema/kernel-4" xsi:schemaLocation="http://datacite.org/schema/kernel-4 http://schema.datacite.org/meta/kernel-4.1/metadata.xsd"> <identifier identifierType="DOI">10.20372/nadre:4198</identifier> <creators> <creator> <creatorName>Solomon Yeshitila</creatorName> </creator> </creators> <titles> <title>THE EFFECT OF PRE-SHIPMENT EXPORT CREDIT DELIVERY SYSTEM ON CUSTOMER RETENTION: A CASE OF COMMERCIAL BANK OF ETHIOPIA</title> </titles> <publisher>Zenodo</publisher> <publicationYear>2019</publicationYear> <dates> <date dateType="Issued">2019-05-01</date> </dates> <resourceType resourceTypeGeneral="Text">Thesis</resourceType> <alternateIdentifiers> <alternateIdentifier alternateIdentifierType="url">https://nadre.ethernet.edu.et/record/4198</alternateIdentifier> </alternateIdentifiers> <relatedIdentifiers> <relatedIdentifier relatedIdentifierType="DOI" relationType="IsVersionOf">10.20372/nadre:4197</relatedIdentifier> <relatedIdentifier relatedIdentifierType="URL" relationType="IsPartOf">https://nadre.ethernet.edu.et/communities/aau</relatedIdentifier> <relatedIdentifier relatedIdentifierType="URL" relationType="IsPartOf">https://nadre.ethernet.edu.et/communities/zenodo</relatedIdentifier> </relatedIdentifiers> <rightsList> <rights rightsURI="http://www.opendefinition.org/licenses/cc-by">Creative Commons Attribution</rights> <rights rightsURI="info:eu-repo/semantics/openAccess">Open Access</rights> </rightsList> <descriptions> <description descriptionType="Abstract"><p>The aim of this thesis is to assess the effect of pre-shipment export credit delivery system on<br> customer retention for case of commercial bank of Ethiopia.This descriptive study adopting a<br> quantitative research techniques answers four basic research questions. The general objective of<br> this paper has been identified the effect of internal procedure of pre-shipment export credit on<br> customer retention this internal credit delivery system categorized to customer classification,<br> credit processing and loan follow up. As data collection instrument, questionnaire was adopted<br> after securing written approval and in consultation with the advisor. The reliability of the tool<br> applied was tested and obtained a Cronbach alpha value. The questionnaire was administered to<br> who have pre-shipment loan taken from the CBE and Customer relationship mangers of CBE.<br> The paper reveals that the result obtained for the effect of pre-shipment export credit delivery<br> system on customer retention was above the mean score and in the result of this study as per the<br> bankers&rsquo; perception loan follow-up and customer classification dimensions are identified as<br> significantly influencing customer retention. On the other hand, based on the customers&rsquo;<br> perception loan follow-up and credit processing dimensions are identified as significantly<br> influencing customer retention. To conclude that by improving the customers&rsquo; perception<br> towards the loan follow-up and credit processing dimensions by focusing on the areas on which<br> relatively poor perception was observed the two credit sub-process can improve customer<br> retention which in turn has a significant effect on attracting new customers</p></description> </descriptions> </resource>
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