Department of Marketing Management Post Graduate Program unit

The purpose of this study was to examine factors that influence the distribution performance of Muger cement factory. The guiding research question of this study was `` To what extent dose financial capacity, transport outsourcing and information system impact the distribution performance of Muger cement factory. The study used a stratified method of sampling technique on sample respondents Muger cement management staffs comprising of 2-top management, 9-process owners and 82-team leaders: who are located at Muger, Tatek and Addis Ababa cement. A structured questionnaire was developed by the researcher and a quantitative data was gathered and used. From the distributed 93-questionaire, 78 of them are responded which constitute more than 80 percent of response rate.