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The Effect of Product Attribute On Customer Preference in Dire Dawa: In Case of Vita Water Springs

Addisu Tilahun

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@misc{addisu_tilahun_2025_20604,
  author       = {Addisu Tilahun},
  title        = {{The Effect of Product Attribute On Customer 
                   Preference in Dire Dawa: In Case of Vita Water
                   Springs}},
  month        = oct,
  year         = 2025,
  publisher    = {National Academic Digital Repository of Ethiopia},
  doi          = {10.20372/nadre:20604},
  url          = {https://doi.org/10.20372/nadre:20604}
}
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Publication date:
October 24, 2025
DOI:
10.20372/nadre:20604

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Keyword(s):
product availability, advertisement, bottle handling, brand price, brand quality, and packaging
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Version 1 10.20372/nadre:20604 Oct 24, 2025
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