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Effect Of Product Packaging On Consumer"S Brand Preference: The Case Of Selected Bottled Water Products In Chiro Town

Andinet Tibabu

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@misc{andinet_tibabu_2025_19221,
  author       = {Andinet Tibabu},
  title        = {{Effect Of Product Packaging On Consumer"S Brand 
                   Preference:  The Case Of Selected Bottled Water
                   Products In Chiro Town}},
  month        = sep,
  year         = 2025,
  publisher    = {National Academic Digital Repository of Ethiopia},
  doi          = {10.20372/nadre:19221},
  url          = {https://doi.org/10.20372/nadre:19221}
}
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Publication date:
September 29, 2025
DOI:
10.20372/nadre:19221

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Keyword(s):
Packaging, Brand, Brand preference, Consumers, Shape, Color, Graphics, Innovation, Product, and Information
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Creative Commons Attribution

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